How Do I Stop LiveUpdate App from Updating Itself?

I have an issue where machines are attempting to connect directly to liveupdate.symantecliveupdate.com to receive the following file.

liveupdate_3.3.0.99_english_livetri.zip

How do I stop LiveUpdate from attempting to automatically grab application updates?

Checking my SEPM I see that all of my LiveUpdate Policies have the "Download Symantec Endpoint Protection product updates using LiveUpdate server" unchecked.  That's the only setting I can find that looks to be related to the experience I'm currently having. 

Does anyone know how to disable this?